I am a creative director whose work has been seen everywhere from the Super Bowl to YouTube and beyond.

My traditional and digital work has been recognized nationally and internationally with Cannes Lions, Effie Gold and Silvers (also a finalist for the Grand Effie), One Show Interactive and more.

As I have evolved, I am doing branding and design work for non -profit organizations and small businesses.

I am a do-gooder.

Working in New York on 9/11– like many of my colleagues, I felt at a loss to do something to help my fellow New Yorkers. To do something meaningful and to teach my young daughter that we needed to make a difference.

What I learned then is what I know now. We need the courage to show up. Show up in communities that need help hope and healing - Volunteer in your hometown to make a difference, do an afternoon of service. We all can find the time.

And that no matter our age, we can make a difference in the world.

Combining my love of New York, design, and my personal need to Pay-It-Forward, I am a Consultant for Marketing and Branding for New York Says Thank You Foundation. A growing national and global “Pay-It-Forward service movement.  We have done projects in all 50 states and around the world. I am responsible for branding and developing content and print, video and digital materials. In 2015 we launched Stars of HOPE® Box of HOPE. The very first service project that can be done at home or in office. I have designed all materials and packaging for this project. We have developed a social campaign, "LOVE is stronger than hate". LISTH merchandise is in production and will be sold at the 9/11 Memorial Museum Store. During 4th quarter 2019, we have begun the HOPE Across America Tour, we have a custom designed 36 foot bus that is traveling the country to communities suffering from disaster and loss.

Since COVID we have taken the bus off the road but quickly developed a digital version of the Stars of HOPE project. In the first month 500 templates were downloaded, and over 600 stars were created and shared. We are creating banners to send to hospitals to thank the medical frontline. This project has been done internationally and at museums and corporations.

I grew up in New York, graduated from Newhouse School of Communications and the College of Visual and Performing Arts at Syracuse University. I continue to take design classes at SVA. I have lectured at Syracuse University, College of VPA and at Johns Hopkins University on advertising and design.  I am on the board of the Weston Historical Society and the Daily Clout, a technology company that created tools to make it easy to find bills and legislation and help make government more transparent..